If companies can action this, they benefit, too: they avoid frustrated younger generations moving to a new job, which exacerbates churn rates and increases recruitment costs. "It's expensive to hire young professionals – it costs a lot of money to search them out, recruit them, to bring them in and train them," says Kilduff. "If they're not happy and they don't tell you, you're going to lose your investment." Plus, says Brykman, requiring employees to have social capital before they can speak up can inhibit organisations. “Creative and novel ideas are going to come from new employees. We might be stifling innovation by requiring that social capital to speak up."